DCF Valuation
B&M European Value Retail SA ADR (BMRRY) DCF Valuation — Is BMRRY undervalued?
The estimated DCF fair value of one B&M European Value Retail SA ADR (BMRRY) share is $20.70. Compared to the current market price of $12.30, the stock is undervalued by 68.3%.
DCF fair value
$20.70
Market price
$12.30
Upside / downside
+68.3%
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B&M European Value Retail SA ADR (BMRRY) DCF valuation FAQ
What is the DCF fair value of B&M European Value Retail SA ADR (BMRRY)?
The discounted-cash-flow model estimates the intrinsic fair value of one B&M European Value Retail SA ADR (BMRRY) share at $20.70, based on a 10-year projection of its cash flows converging to Damodaran industry averages.
Is B&M European Value Retail SA ADR (BMRRY) overvalued or undervalued?
Against the current market price of $12.30, the DCF fair value of $20.70 implies BMRRY is undervalued by 68.3%.
How is the BMRRY DCF value calculated?
It is a 10-year discounted-cash-flow estimate built from B&M European Value Retail SA ADR's reported fundamentals, with terminal assumptions anchored to Damodaran NYU industry datasets. The market price refreshes daily; the DCF fair value updates when B&M European Value Retail SA ADR files a new quarterly or annual report.
How this BMRRY valuation is built
The model projects ten years of B&M European Value Retail SA ADR's free cash flow to the firm and discounts each year at its own cost of capital. Rather than assuming today's growth and margins persist forever, a moat-scoring step — weighing B&M European Value Retail SA ADR's ROIC-versus-WACC spread, gross-margin trend, and reinvestment efficiency — decides how many years the business holds its edge before its economics mean-revert toward the Damodaran NYU benchmarks for its industry.
WACC is rebuilt each year from an unlevered-then-relevered beta and the company's evolving capital structure; terminal value uses the Gordon growth model with a reinvestment rate tied to the return earned on new capital (goodwill stripped out to reflect operating efficiency). Every assumption — growth, margins, tax, leverage, convergence timing — is editable, and running the full interactive model adds a 10,000-draw Monte Carlo simulation and WACC-versus-terminal-growth sensitivity heatmaps.
The market price refreshes daily; the DCF fair value updates when B&M European Value Retail SA ADR files a new quarterly or annual report. For educational/informational purposes only — not investment advice. Last updated 2026-08-06.